Sash CRMSales / CRM

Turn leads into revenue

A pipeline that flows straight into billing. Track deals from first touch to paid invoice — sharing the very same customers and contacts as Finance.

Sash CRM in detail

What you get

  • Leads, deals pipeline & funnel
  • Quotes, rate cards & sales orders
  • Shared accounts & contacts
  • Won deal → invoice & AR
apps.sasherp.com/crm
Sash CRM — pipeline and conversion
Pipeline to paid

Turn leads into invoices — without re-typing anything

Track every deal from first touch to paid invoice on the same customer records Finance uses. A won deal becomes an invoice and an AR entry in one click.

  • Leads, deals pipeline & funnel
  • Quotes, rate cards & sales orders
  • Shared accounts & contacts
  • Won deal → invoice & AR
One customer masterDeal → invoice
Targets to attainment

Targets by rep and team — attainment, live

Set monthly or annual targets per salesperson or per team, then watch achievement map against them in real time. Formula- and slab-based incentives compute automatically and push straight to payroll.

  • Per-rep & per-team targets
  • Live attainment % & leaderboard
  • Formula / slab-based incentives
  • Push incentives to payroll
apps.sasherp.com/sales-performance
AED 4.2m
Team target
112%
Attainment
AED 61k
Incentive due
Aisha K. · Retail128%
Omar R. · Enterprise103%
Priya S. · SMB86%
Daniel M. · Channel64%

Everything in Sash CRM

One pipeline from first touch to paid invoice — on the very same customer records Finance uses.

Leads

Capture, source, qualify and convert to deals.

Deals pipeline

Kanban stages with weighted values and a conversion funnel.

Accounts & contacts

One shared customer master with Finance.

Quotes

Line-item quotes with tax that convert to invoices.

Deal → invoice

A won deal becomes an AR invoice in one click.

Conversion funnel

Lead → qualified → won analytics and win rate.

Targets & teams

Per-rep and per-team targets with leaderboards.

Incentives

Formula-based commissions, pushed into payroll.

Collections workspace

A collector portal with comments, promise-to-pay dates and next-action follow-ups per customer.

Feeds ageing & ECL

Collection status and notes flow into ageing analysis and IFRS 9 ECL provisioning.

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